Written & inspirational

Whale Done!  – Ken Blanchard

Whale Done! Is a wonderfully straight forward and uplifting book that with simple methods and in the form of story telling encourage us to see the positive in each situation. Wes Kingsley is part of the management at company based in Atlanta, USA. During a visit to SeaWorld in Florida Wes gets overcome by the Killer Whales and their tricks. When Wes approaches the whale instructors about how they teach the whales to perform these acrobatics he gets an unexpected answer: ”It’s all about getting the whales to understand that they have done something good – we usually say ”good job” or jokingly, ”whale done!”
Wes becomes very curious about this ”whale done!” method. ”Is this something I could use to increase the work environment and therefore achieve better results?”
Source: Ken Blanchard, Whale Done!

Why we buy - Paco Underhill

For retailers and marketers the books is an irreplaceable guide with creative and apprehensive ideas on how to adapt to the ever changing consumer. To ”ordinary people” it’s an amusing and sometimes worrying overview of one of our most beloved past times – shopping.
Källa: Paco Underhill, Why we buy

The satisfied customer - Magnus Söderlund

The book  gives a summary of what is known about customer satisfaction and its causes and effects. Here, multiple aspects of customer satisfaction are highlighted and examined and a number of common every day assumptions are questioned.
Source: Magnus Söderlund, The satisfied customer

Live your life with courage & passion  – Göran Adlén

Why don’t you dare make reality out of that idea you yourself find so brilliant? Why do you, in fact, keep a job you find boring? The answer is simple. You lack sufficient courage and passion: the two most important characteristics if you want to live the life you desire. Forget about the tall poppies syndrome! Turn your problems into opportunities! Exchange boredom for passion!
Göran Adléns new books helps you on your way of becoming your own inpirational guru. It contains inspiring tales about daring people that turned their dreams into reality, concrete advice, lots of humour, warmth and sometimes a little bit of insanity.
Source: Göran Adlén, Live your life with courage & passion

The Monk that sold his Ferrari – Robin Sharma

An arrogant hot shot star lawyer, Julian Mantle, burns all his bridges and suffers a heart attack in court. Three years later he returns, completely transformed. Having gone from being 53 but looking like 70, he is now three years older, but looks like 35. During his absence he has in fact lived in a little mountain village in the Himalaya together with the Sagers of Sivana. These men (and women) is an old people that know the secret to an enlightened, happy and successful life. During a long night he tells the story about his new life and the key to enlightement to his friend and colleague John.
Source: Robin Sharma, The Monk that sold his Ferrari